Zero to One

Best Of: Stop Wasting Your Talent and Start Making a Difference

The Next Big Idea, 26 October 2026. The book comes up at 24 min 38 sec in.

Rutger Bregman cites Zero to One while discussing how committed small groups change history. He summarises Thiel's argument that every good startup resembles a cult—a group of highly committed people united by one big secret—and applies it symmetrically to the great abolitionists and to the Bolsheviks, illustrating that the pattern holds for better and for worse.

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