Building a StoryBrand
Episodes about this book
3 episodes#96: The Missing Piece of StoryBrand: Why I Wrote My New Book
Donald Miller, host and author, references his existing bestseller as the foundation from which the StoryBrand business was built, noting it took about a year and a half to write after roughly a thousand businesses had workshopped the framework. He also compares it directly to his new book, saying it is entertainingly written but that the new field guide is "infinitely more helpful in terms of getting practical results."
#74: How to Ask for the Sale Without Sounding Pushy
#73: How One CEO Used Clear Messaging to Scale Past $100M
The podcast introduces itself as based on Donald Miller's bestselling book "Building a StoryBrand." Guest CEO Tricia Shortino of Belay Solutions says every marketing hire is required to read it, that her team constantly reviews the StoryBrand framework, and uses it as a lens for positioning and messaging decisions. At the episode's close she explicitly recommends the book. Donald Miller hosts and authored the book.
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All summaries are AI generated based on the original transcript.